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Undisclosed ads that look like personal blogs

This Course Brought to You By.... :: Inside Higher Ed :: Jobs, News and Views for All of Higher Education: ""

Heidi, of course, isn’t any more real than the characters in television advertising. But while a television viewer is aware that he or she is watching advertising, those viewing the blog or her posters at Hunter thought they were learning about the experiences of a real student — not a class project crafted by an industry association (that was sufficiently proud to boast about it).

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