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Commercial News Items Still Going Strong

The ongoing controversy over video news releases has not stopped television stations from airing the fake news segments without attribution. Over six months, the Center for Media and Democracy (CMD) documented 46 stations in 22 states airing at least one VNR in their newscast. Of the 54 total VNR broadcasts described in this report, 48 provided no disclosure of the nature or source of the sponsored video. In the six other cases, disclosure was fleeting and often ambiguous. Ten of the TV stations named in this study were also cited in CMD's April 2006 "Fake TV News" report, for undisclosed VNR broadcasts. These findings suggest that station and industry codes of conduct—not to mention an ongoing investigation by the Federal Communications Commission—are not sufficient to ensure the public's right to know who seeks to persuade them via television news, the most widely used information source in the United States. Read More

The report includes:


Review: Paul Lappen "a first-rate gem of a book

We Know What You Want: How They Change Your Mind .: BookPleasures.com: "This is a first-rate gem of a book. It is really easy to read. While some mightconsider the information in this book common knowledge, it is still a rather spooky look at how well They have gotten inside our heads. It is very muchrecommended."

(Via Book Pleasures.)