Review by Mike Gange

An Island in the Media Stream:

"Most of these releases are aimed at adult readers, and while they contain ideas that may be useful in the classroom, they are more likely to end up as a library selection than a day-to-day classroom resource. We Know What You Want: How They Change Your Mind by Martin Howard would be one of the few surprising exceptions. Not only does it stand out from the others in the flood by proving to be enlightening for adults and students, it contains items that could be used alone or as part of a unit on media education... Part of the beauty of We Know What You Want: How They Change Your Mind is that it will teach both leaders and learners in the classroom and serve parents and kids in the home... Another appealing aspect of this book is the use of graphics that will help get the point across. Maybe the best part of the book, however, is its tone: it teaches us what to think about, without preaching to us about what to think. In that regard then, We Know What You Want: How They Change Your Mind is a stand out."